Optimize IS Events

User groups, governance forums and conference sessions hosted and sponsored by Optimize IS, with the teams at Autodesk, Netflix, Forbes Advisor and Memorial Sloan Kettering. Join live, in person or on demand.

Leaders of Airtable's Marketing and Admin User Groups · Headline Sponsor, Airspace London 2026 · Host of DareTable since 2022

Upcoming events

Upcoming sessions for marketing, creative and product ops leaders, and the admins who run their Airtable.

No upcoming events on the calendar right now. Check back soon, or watch a past session below.

Past events

Recordings and recaps from past sessions.

Airspace London 2026

October 21, 2026

Airspace London 2026

Optimize IS was Headline Sponsor, with Ben Green on stage alongside Netflix and Memorial Sloan Kettering.

Airspace Berlin 2026

September 10, 2026

Airspace Berlin 2026

A one-day immersive experience for the people building the future of work, with Optimize IS as Supporting Sponsor.

Designing a Center of Excellence

Airtable Admin User Group

August 25, 2026

Designing a Center of Excellence

When and how to build an Airtable Center of Excellence that enables builders instead of gating them.

How IT Leaders Scale Airtable for the AI Era

Airtable Partner Event

August 20, 2026

How IT Leaders Scale Airtable for the AI Era

How IT leaders take Airtable from a team-level tool to a trusted enterprise platform, with Optimize IS and Airtable's Field CTO.

Governance Without Killing Innovation

Airtable Admin User Group

Governance Without Killing Innovation

How Airtable admins build governance that scales, without becoming the bottleneck.

Airtable at Scale: Partner Event with Optimize IS

Airtable Partner Event

Airtable at Scale: Partner Event with Optimize IS

An evening in New York with Airtable Field CTO Jan Sassmannshausen on running an Airtable Center of Excellence.

Airtable Governance & Admin Forum SF

Governance & Admin Forum

Airtable Governance & Admin Forum SF

Learn how enterprise teams govern, scale, and operationalize Airtable with proven frameworks, tools, and admin systems.

Airspace Los Angeles 2026

Airspace Los Angeles 2026

Optimize IS was Premier Sponsor, and Ben Green gave the From Friction to Flow keynote to 300+ builders and leaders.

Claude + Airtable for Marketing

Airtable Marketing User Group

Claude + Airtable for Marketing

A live build of a full campaign system in Airtable, with Claude writing briefs and the Airtable MCP answering leadership.

Admin Foundations: What Your Role Actually Is

Airtable Admin User Group

Admin Foundations: What Your Role Actually Is

The first Admin Foundations session: what an Airtable admin owns, and the guardrails to set before adoption scales.

Airtable Governance & Admin Forum London

Governance & Admin Forum

Airtable Governance & Admin Forum London

A small, application-only forum in Airtable's London office for admins and IT leaders scaling Airtable across the enterprise.

Airtable Paris 2026

Airtable Paris 2026

Airtable's flagship European event, with Optimize IS as Premier Sponsor. Customer stories from Decathlon, Publicis Media, VINCI, and more.

Airtable Governance & Admin Forum NYC

Governance & Admin Forum

Airtable Governance & Admin Forum NYC

A half-day forum for Airtable admins and IT leaders on governing, scaling, and operationalizing Airtable across the enterprise.

Superagent for Marketing

Airtable Marketing User Group

February 19, 2026

Superagent for Marketing

A 30-minute look at Airtable Superagent turning complex marketing questions into reports, slides, and docs.

Marketing Campaign Operations: From Intake to Exec Reporting

Airtable Marketing User Group

January 30, 2026

Marketing Campaign Operations: From Intake to Exec Reporting

Run campaign operations end to end in Airtable, from standardized intake to health tracking and executive dashboards.

Building Your 2026 Marketing Roadmap in Airtable

Airtable Marketing User Group

November 20, 2025

Building Your 2026 Marketing Roadmap in Airtable

Turn annual goals into a working roadmap: campaign intake, owners, milestones, and interfaces for visibility.

How Forbes Advisor Streamlines Editorial & Affiliate Operations in Airtable

Airtable Marketing User Group

October 21, 2025

How Forbes Advisor Streamlines Editorial & Affiliate Operations in Airtable

Forbes Advisor's Alex Smith and Airtable's Courtney Lall show how 18 teams and 250 users run editorial and affiliate marketing in Airtable.

DareTable 2025: Chicago

October 17, 2025

DareTable 2025: Chicago

A day of Airtable builds, scripting, enterprise insights, and AI transformation stories at Convene Willis Tower.

Creative Proofing in Action

Airtable Marketing User Group

August 19, 2025

Creative Proofing in Action

A live look at Airtable Proofing: versioned attachments, on-file annotations, and centralized creative feedback.

Integrated Marketing Planning with Airtable at Autodesk

Airtable Marketing User Group

Integrated Marketing Planning with Airtable at Autodesk

How Autodesk's marketing team replaced PowerPoint and Excel with an always-on annual planning system in Airtable.

Mastering Complex Approval Workflows in Airtable

Airtable Marketing User Group

Mastering Complex Approval Workflows in Airtable

Multi-step approvals, dependencies, and automations for marketing and creative teams, built live from a template base.

The Future of Creative Ops

Airtable Marketing User Group

The Future of Creative Ops

A virtual Marketing User Group session on where creative operations is headed and how teams are running it in Airtable.

Interfaces & Data Layer Best Practices for Marketing Project Management

Airtable Marketing User Group

February 18, 2025

Interfaces & Data Layer Best Practices for Marketing Project Management

Move from the data layer to interfaces: personalized task views, dashboards, and permissions for marketing project management.

Social Media Management & Content Tracking in Airtable

Airtable Marketing User Group

January 15, 2025

Social Media Management & Content Tracking in Airtable

A working demo of how marketing teams plan, track, and report on social content in Airtable.

Airtable Basics & Best Practices for Marketers

Airtable Marketing User Group

November 8, 2024

Airtable Basics & Best Practices for Marketers

The kickoff of the Airtable Marketing User Group: the core features, use cases, and habits every marketing team should start with.

DareTable 2024: New York

October 25, 2024

DareTable 2024: New York

The world's largest Airtable conference: 350 attendees, 30 sessions, and curated keynotes in New York City.

DareTable 2023: San Francisco

DareTable 2023: San Francisco

Two days at Airtable HQ with hands-on workshops, AI sessions, an unconference, and the DareTable awards.

DareTable 2022: Austin

DareTable 2022: Austin

The first in-person DareTable: 100+ Airtable builders in Austin, with an exclusive dinner with Airtable.

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