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Airtable Marketing User Group
Airtable Marketing User Group

Claude + Airtable for Marketing, Part 2: Custom Interfaces and AI Workflows in Production

The follow-up to our most popular session: Charlie Melendez and Adnan Ahmed on custom Airtable interfaces and Claude workflows running in production.

Date
December 15, 2026
Time
11:00 AM PT / 2:00 PM ET
Location
Virtual
Airtable
Claude + Airtable for Marketing, Part 2: Custom Interfaces and AI Workflows in Production

Watch the recording

About this event

Claude + Airtable for Marketing drew our biggest turnout yet, so this session goes from what's possible to what's running in production. Charlie Melendez, Co-Founder of Optimize IS, and Adnan Ahmed, a developer who builds custom Airtable interfaces for enterprise marketing teams, share how they build and maintain custom interfaces with Claude and the Claude workflows that keep marketing teams on track.

What you'll learn

  • How to build custom Airtable interfaces with Claude, and how admins can maintain and update them with Claude after launch
  • Real examples from enterprise marketing teams: homepages, team galleries, Kanban and timeline views, and permissions by user group
  • Claude workflows that keep marketing teams on track, like weekly digests that turn team conversations into Airtable updates
  • Using Claude to review your base: auditing automations and flagging what's broken
  • What we've learned about performance, adoption, and keeping AI-built tools reliable
  • Live Q&A with Charlie and Adnan

Agenda

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Speakers

Charlie Melendez
Charlie Melendez
Co-Founder & COO
Optimize IS
Adnan Ahmed
Adnan Ahmed
Developer
Optimize IS
Ben Green
Ben Green
CEO
Optimize IS