Events
/
Airtable Marketing User Group
Airtable Marketing User Group

Integrated Marketing Planning with Airtable at Autodesk

How Autodesk's marketing team replaced PowerPoint and Excel with an always-on annual planning system in Airtable.

Date
July 8, 2025
Time
Location
Virtual (Zoom)
Airtable
Integrated Marketing Planning with Airtable at Autodesk

Watch the recording

About this event

In this Table Talks session, Autodesk's marketing team shared how they moved annual marketing planning out of PowerPoint and Excel and into Airtable. Their system connects strategic goals to daily execution and grew from simple forms into collaborative interfaces and managed apps.

What you'll learn

  • Connecting strategic goals to day-to-day execution
  • Evolving from forms to interfaces and managed apps
  • Driving adoption across a large marketing organization
  • Where Autodesk plans to bring AI into its workflows

Agenda

Speakers

Ben Green
Ben Green
CEO
Optimize IS