Optimize IS is Airtable’s First & Second Partner of the Year

Ben Green and Charlie Melendez were the first people to receive Partner of the Year from Airtable in 2024 & 2025.

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Airtable presented this prestigious award at their annual Daretable event.  Three panelists, OptimizeIS specialists, described their experience working with enterprise companies,  the OptimizeIS team and Airtable.

… We changed how we documented our marketing plan by moving it to Airtable. Our use case is our integrated marketing plan, all hosted and run in Airtable
Marielle Covington
Worldwide Marketing Planner at Autodesk

Marielle Covington

Worldwide Marketing Planner at Autodesk
…When I started using Airtable when I was at Twilio with the data security PMO, it was a life-changer for me. You go from trying to manage a project and the details around it to giving program updates to a whole portfolio of things. Different audiences care about different projects. Being able to change filters and create new reports freed up 10 hours a week. To [pull up] deep-level details to the C-level or leadership reporting with a click of a button is my favorite thing.

Kelly Williams

Formerly Ran Security PMO for Twilio and ICE
I focus on business process transformation. You have to architect it on the backend to make it work and scale. One project with Walmart was bringing an art program internally and across multiple vendors for all remodels across the country.

Colleen Angeles

Former Strategist Working with Fortune 500 Companies such as Walmart, Starbucks and Lululemon

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Kameron was professional and responsive.
Brett was patient and empathetic.
Our developer offered quick solutions.
Custom solutions surpass off-the-shelf programs.
Allen's mind-blowing magic solved problems.
Highly recommend Optimize to others.
The project plan was precise.
Exceeded expectations; absolute pleasure to work.
Consistently responsive with innovative solutions.
Optimize IS was a helpful partner.
The team was flexible and kind.
Anthony and Yousuf inspire greatness together.
Yousuf's collaboration was truly exceptional.
Optimize delivered a well-suited database.
Dynamic, customized project management tool.
Efficient, professional, kind, and proactive.
Optimize IS are the experts.
Absolutely seamless transition with his guidance.
Organized, professional, and highly skilled.
Extremely knowledgeable and responsive team.
Shawn did an amazing job.
Talented, professional, and responsive people.
Optimize IS team was great.
Kelly Williams is an invaluable asset.
Streamlining our workflows and organization.
They understand your needs perfectly.
Empowering, creative, and efficient problem-solvers.
Interpreted our needs better than anyone.
Extremely happy with the service.
Arthur made the experience seamless.
Centralized and standardized project management.
Effortless collaboration with outstanding results.
Laith efficiently met our business needs.
David was extremely knowledgeable and pleasant.
Optimize Is exceeded all expectations.
Expertise, speed, and patience delivered.
Innovative, reliable, best business solution.
Arthur went above and beyond.
Ben made the impossible happen.
Empowered by quick data access.
Invaluable asset for our company.
Ben's expertise empowered my system design.
Their expertise is absolutely indispensable.
Highly recommend Optimize IS to everyone
Optimize is reliable and professional.
Unparalleled support and timely delivery.
OptimizeIS exceeded our expectations completely.
Optimize IS team does great work.
Optimize IS is incredibly knowledgeable.
Increasing efficiency and automation together.
Transformed vision into a functional tool.
Alisha is an Airtable Rockstar.
Automated and reduced internal reporting.
Optimize IS saved us this year.
World-class developer with transformative integrations.
Priceless Knowledge Hub of tutorials.
The data architecture is now setup.
Enjoyed collaborating with top talent.
Responsive, thorough, professional, highly recommend
Charlie revolutionized our operational efficiency.
Charlie was so helpful, offering advice.
Thrilled with the engagement thus far.
A wonderful experience with CPrime.
Great communication, timely, and patient.
Arthur excelled in data migration.
Automated reconciliation streamlines brand finances.
Optimize saved us time and money.
OptimizeIS fixed our database disaster.
Charlie was amazing and helpful.
Highly recommend for efficient database evaluation
Thoughtful, creative, and efficient collaborators.
Kevin made my Airtable dreams reality.
A system to help our team.
Ben's help was invaluable and clear.
Charlie was incredibly supportive.
Built our app in weeks
Ben's expertise and patience were impressive.
Optimize IS improved our project management efficiency
Transformative experience for our company.
Fluency in translating needs into solutions.
Ben's expertise saved this project.
Great at bringing visions to fruition.
Expertise to solve short term problems
Ben completely changed the game.
Our company is forever changed.
Ben quickly delivers effective solutions.
Ben transformed our production process.
Ben's expertise and professionalism are exceptional.
Optimize IS is amazing to work with.
Automated process saves significant time.
Ben knows Airtable like an expert.
Optimize IS created a custom solution.
Ben was super helpful and knowledgeable.
Ben excels in Airtable system design.
Ben is the first person I call.
Ben transformed our business projects.
Optimize IS's expertise transformed our project.
Ben knew exactly what to do.
Extremely knowledgeable and highly recommended.
Ben is an absolute genius.
Ben exceeded our complex design expectations.
Ben has saved me so much.
He put together a fantastic product.
Developed an excellent CRM system.
Ben was absolutely fabulous to work.
Ben is knowledgeable and fast.
Ben transformed my business operations.
Ben has been exceptionally valuable.
Ben is instrumental in realizing visions.
Overhauled our Airtable for usability.
Ben's help was invaluable.
Ben has done a great job.
Ben is incredibly knowledgeable and helpful.
Ben made Airtable setup simple.
Empowered our team with his expertise.
Elite candor and professionalism throughout.
Ben's work has been invaluable.
Ben's value is immeasurable.
Ben's impact was immediate and transformative.
Excellence demands relentless pursuit of improvement.
Charlie is a true professional.
Charlie is a true all-star.
Charlie is a pleasure to work.
Charlie is truly an Airtable expert.
Ben's videos have great content.
Ben is an awesome dude!
Ben solved complex data logistics.
Ben's quick help was surprising.
Ben identified a data extraction method.
Extremely happy with the service.
Expertise, speed, and patience delivered.
Optimize is reliable and professional.
Transformed vision into a functional tool.
Priceless Knowledge Hub of tutorials.
A wonderful experience with CPrime.
Charlie was amazing and helpful.
A system to help our team.
Transformed our system, enabling efficient scaling.
Ben completely changed the game.
Kevin made my Airtable dreams reality.
Highly recommend Optimize IS to everyone
Ben is invaluable to your business.

Optimize IS Success Stories

We have over 350+ global customers in almost every industry.

Mattel

Optimize provided timely and impactful development support for us throughout the build of a complex marketing solution. We delivered an enterprise-ready 1.0 release that was informed by our business processes, allowing teams to enter a solution which felt comfortable for their individual workflows and reporting needs. This drove adoption well; that impact cannot be understated. Laith, our Optimize development partner, was a tremendous resource. His knowledge, expertise, and ability to deliver product with complex business process requirements was much appreciated. I would not hesitate in working with Laith for future releases as he was an integral part of our product's success.

Neal Gardner

Mattel

Autodesk

We are grateful to have Optimize IS as a partner that helps Autodeskers manage project deadlines, communicate project statuses and provide best practices to achieve our goals. Ben Green and Chris Dinan have been working with Autodesk to help shape the future of Airtable at Autodesk. We are excited to continue this partnership for the long term success of Airtable at Autodesk. Optimize IS are the experts in the room. Jessica Tenzer is a key part of our learning strategy for Airtable at Autodesk. She provides an expert point of view on all things Learning Airtable that enables Autodesk to scale learning across the company which helps create Airtable Builders. Optimize IS developers like Jonathan Couch, Lester Englis, Jonathan Bradshaw and Jody Bruce have been clear, effective and constantly deliver valuable and usable solutions. Teams across all of our organizations are thankful for the solutions delivered and they constantly go above and beyond to ensure the highest level of customer satisfaction. The delivered solution helped us consolidate workflows from other applications into one scalable solution at Autodesk. As a result, teams are working together in an application we are excited about and brings joy. The Optimize IS team are experts with integrating Airtable into our business critical tools and workflows. Laith Ajjan and Yousuf Idris have lead, designed and developed critical integrations which have bridged gaps between teams and workflows. In times we thought Airtable builds were impossible, Laith and Yousuf made it possible! Adoption Expertise = Optimize IS. Ben Green and Charlie Melendez leads an incredible team that guides experts in their field to work more agile within Airtable. As a result, our teams feel empowered and share the knowledge with other builders at Autodesk.

Javy Lopez

Autodesk

EEG Inc.

We had a fantastic experience working with the Optimize IS team. Their project management was excellent — communication was clear, updates were timely, and follow-ups were consistent throughout the engagement. The team’s expertise really stood out. They brought both technical knowledge and practical insight, tailoring solutions to our unique requirements and delivering a robust system built with multiple integrations. The service journey was smooth and well-structured. From discovery through deployment, each phase was managed efficiently, with proactive guidance and responsiveness to changes as the project evolved. We’re very happy with the delivered solution, which met our business goals and improved operational efficiency. The integration process was handled seamlessly, and the team went the extra mile to ensure everything worked together perfectly. Overall, Optimize IS proved to be a reliable and skilled partner. We look forward to engaging them again for future projects and highly recommend their services to any organization seeking a capable, collaborative implementation partner.

Victoria

EEG Inc.

Las Vegas Motor Speedway

The overall experience working with the Optimize IS Team was extremely positive. The team was professional, responsive, knowledgeable, and easy to work with throughout the entire project. They took the time to understand our operational needs and helped turn them into practical Airtable solutions that will provide long-term value to our organization. Communication, project management, flexibility, and overall support were all outstanding. I would highly recommend the Optimize IS Team to any organization looking to improve operational workflows and build scalable Airtable solutions. Thank you to Andy Chavez and Nicole Silpe for creating such a positive experience throughout this entire process. Both of you were professional, responsive, organized, and truly great to work with from start to finish. Your guidance, communication, and willingness to work through operational challenges and adjustments played a major role in the success of this project. The workflow and systems that were developed will not only help improve efficiency, but will also provide long-term operational and organizational benefits across multiple areas of our team. It was clear throughout the project that there was a strong commitment to understanding our operational needs and building solutions that were practical, scalable, and easy to use. We truly appreciate the partnership, support, and overall effort from both of you and the entire Optimize IS Team.

Sam Weber

Las Vegas Motor Speedway

Insidesource

We had a great experience working with Jonathan Bradshaw as our implementation consultant while building an Airtable site to serve as our client interface. Jonathan was incredibly patient, well-prepared, and genuinely easy to work with throughout the entire process. What really stood out was his deep knowledge of Airtable. He didn’t just execute our ideas, he proactively suggested features and capabilities we didn’t even realize were possible, which significantly improved the final product. He guided us through thoughtful design decisions and helped us build something both intuitive and powerful. On top of that, Jonathan was extremely efficient. He delivered a fully built, functional site within a single two-week sprint without sacrificing quality. We would absolutely recommend Jonathan, Alex Ardaki--our account manager--and Optimize in general, to any team looking for a knowledgeable, collaborative, and results-driven Airtable consultant.

Adrienne Andrews

Insidesource

Ribbit Digital

When our team "found" OptimizeIS on YouTube about four months ago, we had no idea just how transformative the partnership would be. Ben is an absolute genius with all things AirTable and data management! In the months before connecting with Ben at OptimizeIS, we had worked long and hard with a Monday.com-certified project management team and had high hopes of what we were "sold" on. But unfortunately, their sales pitch was greater than their abilities and follow-through. We knew we were in trouble the deeper we got into the project, so we began the arduous task of looking for other options to handle our complex project management woes. I have used AirTable for other smaller projects in the past and started investigating the possibility of taking the plunge for this one GIANT project. That's when I stumbled upon one of Ben's videos on YouTube. He was deep. He was concise. He was detailed. He was EXACTLY what Team Ribbit needed! Our GIANT project didn't seem to phase Ben because he has in-depth AirTable knowledge and database skills that rival the best out there! This monumental project may be a work in progress, but we are confident that Ben is setting us up for success! In fact, we've had a series of smaller add-on projects along the way because, well, everyone needs a Ben on their team in order to run more efficiently! If you've ever had a complex project that you wished was simplified into something more manageable, you'll want to connect with Ben at OptimizeIS. He can help organize your data in ways that will save you time, energy, and, ultimately, your bottom line. Ben is also an excellent teacher. If there is something you want to learn to do on your own, he will teach you. There are many times that, in an attempt to make the best use of our time, Ben shows us the steps and records the process, then sends us the video so we can recreate the process on our own. His ability to adapt to OUR needs is unsurpassed. Ben is patient, thorough, and highly knowledgeable. Team Ribbit has never been so connected to our data as we are now, thanks to Ben! With Ben's expertise, we're working smarter, not harder.

Robin deMackiewicz

Ribbit Digital

Optimize IS Success Stories

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